01Omno
Liquid Form
A waterborne beauty world built around a generated muse — campaign film, stills and packaging in one cinematic language.
Campaign · Film · AI2026
Client — Omno
Liquid Form
Campaign · Film · Product · AI2025 — 2026Beauty & Wellness
Overview
An entire beauty house built end to end — radiant body oil, hair, body and deodorant. Every frame generated with AI and directed with a photographer's eye, to one standard: imagery that feels grown, not generated.
01Radiant Body Oil
02Calys — The Foam Ritual
03Solace — Hair
04Sleep Ritual & Moonatic
05Deodorant — Worked
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Concept Study — Luxury Footwear
Soft Power
Art Direction · Campaign2025FootwearSelf-initiated concept
Overview
A footwear house art-directed like couture. Concrete, desert and saturated colour fields turn a seasonal shoe drop into a statement — the product never shouting, always composed. Generated with AI, directed with a photographer's eye.
Method Footwear and accessories referenced from the label's own collection; the talent, location and light are generated and art-directed in AI.
The product never shouting — always composed.
Soft Power · Art Direction
ProductThe Mule, Eight Ways
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Concept Study — Fine Jewellery
In Bloom
Flower Study · Fashion Film · Product2025Editorial · JewellerySelf-initiated concept
Overview
Three ways into one collection — a still botanical study of the pieces in bloom, a fashion film carrying them as editorial, and a product film holding the jewellery close on the model. One world, told at three distances.
Method The jewellery is referenced from the label's own collection; the talent, location and light are generated and art-directed in AI.
01 — Flower StudyStills
02 — Product FilmOn the Model
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Concept Study — Resort Fashion
Coastal
Editorial · AI2026FashionSelf-initiated concept
Overview
A resort floral story set on a Mediterranean cliff edge — silk chiffon against raw concrete and open sea. Light, wind and a single muse, composed for a slow, romantic kind of luxury. Generated with AI.
Method Garments and accessories referenced from the label's own collection; the talent, location and light are generated and art-directed in AI.
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Campaign — Ocean
Wassily
Film · AI Imagery2026Fashion
Overview
A Bauhaus chair set on a tidal pier, an equestrian-print gown trailing into still water. A study in stillness and reflection — modernist furniture, flowing silk and the flat calm of dawn sea.
Method Garments and accessories are the brand's own; the talent, location and light are generated and art-directed in AI.
StillsThe Pier
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Campaign — Jet Set Bohemia
The High Road
Fashion Film · AI2026Editorial
Overview
An embroidered jacket carried down an empty desert highway — vintage motels, sun-bleached gas pumps and golden-hour dust. A road-movie campaign for a single hero piece, built end to end with AI and directed with a photographer's eye.
Method Garments and accessories are the brand's own; the talent, location and light are generated and art-directed in AI.
Next project
Disciple Labs — Issue 01
Reframe what’s possible.
AI Film — Dappled, 2026
Generative Imagery · Film
Selected Work
Recent client films & campaigns
The Studio
Disciple Labs is the AI studio of Camille Sanson, a photographer behind beauty, fashion and still-life campaigns for houses including Swarovski, L’Oréal and Elle. Every image and film here is generated with AI — but composed, lit and directed with a photographer's eye. A practice distinct from her camera work, held to one standard: considered, premium, alive.
Collaborate
Available for select fashion, beauty & lifestyle projects, 2026.
Work — Selected Projects
Films & campaigns,
frame by frame.
Moving image, stills and custom AI talent for fashion, beauty and lifestyle houses. A selection of recent collaborations.
02Fine Jewellery
In Bloom
Fine jewellery worn as fashion — a cast of generated models moving through botanicals in soft, editorial light. Jewellery that lives on the body.
Fashion Film · Jewellery2025
03Luxury Footwear
Soft Power
Tailoring against candy — a campaign for a house that speaks in restraint and nerve. Art direction, casting and set built end to end.
Art Direction · Campaign2025
04Resort Fashion
Coastal
A resort floral story set on a Mediterranean cliff edge — silk chiffon against raw concrete and open sea. A slow, romantic kind of luxury.
Editorial · AI2026
View editorial →
05Ocean
Wassily
A Bauhaus chair on a tidal pier, equestrian silk trailing into still water — modernism meets the calm of dawn sea. Film · AI · 2026
06Jet Set Bohemia
The High Road
An embroidered jacket down an empty desert highway — vintage motels, dust and golden hour. A road-movie campaign for one hero piece. Fashion Film · AI · 2026
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Services
What we create.
Four disciplines, one eye. An AI studio run by a working photographer — campaign imagery, generative talent, film and visual R&D, all built with generative AI and directed the way a shoot would be. Whichever serves the picture.
Custom AI Talent — The Roster
A cast that doesn't exist.
Every face is generated, rights-clear and consistent across a campaign — cast and directed like talent on a shoot.
Ines
DL—021Editorial · Nordic
Naya
DL—014Campaign · South Asian
Ren
DL—008Menswear · East Asian
Mei
DL—019Beauty · East Asian
01
Campaign Imagery
Season campaigns and hero imagery, art-directed and built end to end with AI.
AI Imagery · Art Direction · Retouch
02
Custom AI Talent
Bespoke, rights-clear digital faces — consistent across a campaign, cast and directed by you.
AI Casting · Likeness Rights · Consistency
03
Film & Motion
Short film, motion and social-native moving image — the campaign set in movement.
Direction · Edit & Grade · Sound
04
Visual R&D
Experimental image-making — research engagements where the next aesthetic is found before it's needed.
Concept · Prototyping · Workshops
Who it's for
Luxury fashion, beauty & lifestyle brands who treat the image as the product.
Contact — Enquiries
Let’s make
something.
Enquiries
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